In business, it is primarily about the numbers and the analysis of the data to succeed in this ever challenging field. In fact, many businesses have built their foundations on the idea that business is a game for the loner and mainly all the ideas must come from the people in power. This is what will make it grow and survive according to what traditional businessmen believe.
In fact, business has been all about data analytics. This has been the basis whether to support an idea or reject it because it has little chances of impacting the company according to the data gathered. Basically, it is all about gathering data and strategic insight is not part of the game. Decisions were primarily based on the projection presented by data analysis or the marketing research department.
But thanks to some innovators like Mark Zuckerberg and Steve Jobs. They showed that listening to their employees will bring success to a company and ultimately secure its survival. This became the game changer and more companies are now people focused and now lending their ears to what everybody has to bring to the table.
Talking about the change in the rules of enterprise, we are speaking about the controversial way of management. This method aims to target the opinions and insights of people from bottom up, from managers to the lowest position in the company. This is all about gathering all the needs and ideas of everyone fair and square in order to come up with effective services and products for consumers.
Many business analysts have also agreed that it is an effective management style. They also have observed and concluded that acknowledging the concepts and ideas from everyone in the company is very essential for success. Furthermore, this can be a good way of delivering tailored products to end consumers because these insights are coming from firsthand experiences.
And rather than being too static and dependent on data and research, companies understood that what ordinary employees feel could be very parallel to what majority of consumers feel as well. If we are to relate this with what Steve Job and Apple achieved, we can understand the impact of insight gathering in a company. Here is something we found when Job was interviewed.
When he was asked about achievements, he answered his greatest accomplishment would be Apple, their company, and did not emphasized on creating iPhone alone. This is an indicator that he is accepting ideas from his employees rather than relying too much on figures. Today, Apple can be considered as a topnotcher in the commercial world.
Another example of success because of employee insight is the new homepage design and the like button of Facebook. Originally, the idea came from Hackathons they held frequently and because of the event they were able to create innovation for Facebook as a company in general Hackathons are like day events for programmers and other people involved in software development.
To conclude, it both essential to gather insights from people inside the organization and pair it up with the market research and the numbers gathered by analytics. It is also bias to say that only insights will work best for modern businesses. If both can be implemented, the better it will be.
In fact, business has been all about data analytics. This has been the basis whether to support an idea or reject it because it has little chances of impacting the company according to the data gathered. Basically, it is all about gathering data and strategic insight is not part of the game. Decisions were primarily based on the projection presented by data analysis or the marketing research department.
But thanks to some innovators like Mark Zuckerberg and Steve Jobs. They showed that listening to their employees will bring success to a company and ultimately secure its survival. This became the game changer and more companies are now people focused and now lending their ears to what everybody has to bring to the table.
Talking about the change in the rules of enterprise, we are speaking about the controversial way of management. This method aims to target the opinions and insights of people from bottom up, from managers to the lowest position in the company. This is all about gathering all the needs and ideas of everyone fair and square in order to come up with effective services and products for consumers.
Many business analysts have also agreed that it is an effective management style. They also have observed and concluded that acknowledging the concepts and ideas from everyone in the company is very essential for success. Furthermore, this can be a good way of delivering tailored products to end consumers because these insights are coming from firsthand experiences.
And rather than being too static and dependent on data and research, companies understood that what ordinary employees feel could be very parallel to what majority of consumers feel as well. If we are to relate this with what Steve Job and Apple achieved, we can understand the impact of insight gathering in a company. Here is something we found when Job was interviewed.
When he was asked about achievements, he answered his greatest accomplishment would be Apple, their company, and did not emphasized on creating iPhone alone. This is an indicator that he is accepting ideas from his employees rather than relying too much on figures. Today, Apple can be considered as a topnotcher in the commercial world.
Another example of success because of employee insight is the new homepage design and the like button of Facebook. Originally, the idea came from Hackathons they held frequently and because of the event they were able to create innovation for Facebook as a company in general Hackathons are like day events for programmers and other people involved in software development.
To conclude, it both essential to gather insights from people inside the organization and pair it up with the market research and the numbers gathered by analytics. It is also bias to say that only insights will work best for modern businesses. If both can be implemented, the better it will be.
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